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18 décembre 2009

LVDC 9 : Poaekj and SEO

In this post I am going to tell you a bit more about my classes of Search Engine Optimization (SEO) in e-commerce. First, I have to say that the class is entirely done in what the school call "APP" for "Apprentissage Par Problème" - which literally translates as "Learning By Doing" or, if you think a bit more about it, "Do it by yourself cause your teacha ain't going to help ya". You see I am quite critical about this method - although I quite agree with the idea of having the students struggle a bit so that they raise questions and learn by themselves (and I do not write this only because my teacher, M. Rémi Bachelet, might read this blog: hello, Professor!), but I think it would be far more profitable if we were given some directions, either books or websites, in which to search for information or tips.


In this class we are divided into small groups, each of which having a fictitious company named Poaekj plus an extension (Ltd, SARL, Inc...). The idea is that we compete to have the best ranking in the Google searchlist (and possibly in other search engines). This is why we have such a weird name: this way we do not interfere with real websites and searches. Do I further have to tell you that those companies are specialized in lajfsqo, sell products of onzred and employ engineers mostly from okjzret backgrounds?

Since we started this, we all had plenty of ideas. Of course, we do all the same things because when a group has a nice idea, the others can see it on the web and do the same, but this is what we like to call collaborative work. We created Facebook profiles - further to my Charles Dechoux profile, I did one for my company, Poaekj GmbH (and please read "gay-em-bay-ha" because this is German, though I don't know the actual meaning of it). This made the whole school know about us, because they started being added as friends by sexy girls (I was the one who first added a picture of a model, because if you add a picture to a profile the rank on Facebook is better, and usually some old perverts add it so my "company" can have a lot of friends!). I knew a website which enables you to create pseudo-communication agency where you can post your own press releases, and now most best pagerank marked pages are those using this website (not only my group/company). From spying to making alliances with each other (pretty much like phone companies in real life) to avoid competition and scr** the teacher (in real life, the State and the customers), I must say this class is one of those we are the most active - and even productive - at school this year.

There has to be a conclusion to this post. I'll just say that at school, even learning serious things, you can have LOTS of fun.


"Do it by yourself cause your teacha ain't going to help ya" => yes but that's not all, you are part of a team so you can help one another and even copy what the other teams do.

On a complex and ever-changing topic and considering that you soon won't have any teacher at all, i think APP might be a good approach.
Now you'll have a chance at post-evaluating the course so that it can be improved next year..

as for directions, I just put my courses online : http://cours-de-referencement.ec-lille.fr, the CentraleWiki page is open if you find something interesting to share .... and you have plenty of time left to improve your ranking.


Écrit par : Cours de SEO | 18 décembre 2009

Et le lien vers notre page web alors ?
C'est vachement important, sinon ton action ne sert pas à grand chose mon grand Charles !!
Soit tu gardes ce commentaire qui laisse un peu à désirer, soit t'en écris un toi même, mais il faut que le lien vers poaekj-gmbh.ec-lille.fr apparaisse !

A+ et bonnes fêtes de fin d'année !

Écrit par : Poaekj Gmbh | 20 décembre 2009

Thanks for adding the link, comrade.

Now, Professor, thank you for adding your course on your website. While I still believe it would have been more profitable to access it earlier, I think it will be very useful to us. And we will be able to check by the end of term if the ratio help from teacher / help from God is good enough - after all, this is the first year of e-commerce.

Écrit par : Charles | 20 décembre 2009

"I still believe it would have been more profitable to access it earlier" => As a matter of fact, I do too, only I could not publish the slides before they were finalized. Only some chapters, like "keywords" were online weeks ago.

Next year, these slides will be available from the start !

Écrit par : Cours de SEO | 21 décembre 2009

Salut Charles !

Comment vas-tu ? Je vais procéder à la même requête que nos illustres prédécesseurs de l'équipe Poaekj GmbH... Cela te dérangerait-il de faire un lien vers le blog professionnel (http://caflaboz.wordpress.com) de notre équipe Caflaboz GmbH, en attendant que notre site Web (le plus pertinent et le moins moche possible, promis ^^) soit mis en place ? Je peux en échange, si tu le désires, rajouter un lien vers ton blog depuis le nôtre. Merci beaucoup par avance !

N'hésite pas aller également (si d'aventure tu as envie d'aller de défouler un coup chez les Syldaves :p) faire un tour sur notre page Facebook officielle (http://www.facebook.com/#!/pages/Caflaboz-GmbH/153606811327232?ref=ts) ainsi que sur notre Twitter officiel (http://twitter.com/Caflaboz_GmbH).

Voilà, à bientôt j'espère ! Eih bennek, eih blavek !


Écrit par : Caflaboz GmbH | 20 septembre 2010

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